Artisan Istasyon is a destination brand for a collective of women makers and crafters based in Nicosia, Cyprus. Located in the city’s old railway station, the name Istasyon (station) connected naturally to the space - and the theme of train tracks became a metaphor for bringing people together: makers and customers, locals and tourists, everyone on a journey.

I developed a brand identity and visual language influenced by these tracks, supported by guidelines to help the collective promote new products and events across social channels. A style guide was also created for a more premium range of products, including jewellery and clean-ingredient skincare, sitting alongside food and gifts. Core colours inspired by olive and lemon trees rooted the brand in Cyprus, helping it resonate with local communities and international visitors alike.